Privacy Policy

Privacy Policy

Madison Square Dental

Madison Square Dental ("we," "our," or "us") respects your privacy and is committed to protecting your personal information and health information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or interact with our dental practice.

By using our website or services, you agree to the terms of this Privacy Policy.

1. Information We Collect

We may collect the following types of information:

Personal Information

Information that can identify you, including:

• Name
• Phone number
• Email address
• Mailing address
• Date of birth
• Insurance information
• Appointment details

Protected Health Information (PHI)

As a healthcare provider, we may collect health-related information including:

• Dental and medical history
• Treatment records
• X-rays and diagnostic information
• Insurance claims information

This information is protected under the Health Insurance Portability and Accountability Act (HIPAA).

Website Usage Information

When you visit our website, we may automatically collect:

• IP address
• Browser type
• Device information
• Pages visited
• Referring websites
• Cookies and analytics data

This information helps us improve website performance and patient experience.

2. How We Use Your Information

We use your information for purposes including:

• Scheduling and confirming appointments
• Providing dental treatment and care
• Processing insurance claims
• Communicating with you regarding appointments or care
• Responding to inquiries submitted through our website
• Improving our website and services
• Complying with legal and regulatory requirements

3. Text Messaging (SMS) Communications

If you provide your phone number and consent to receive text messages, we may send messages related to:

• Appointment reminders
• Appointment confirmations
• Treatment follow-ups
• Billing notifications
• Office updates

Message frequency may vary.

Standard message and data rates may apply.

You may opt out of receiving text messages at any time by replying STOP. For assistance, reply HELP.

SMS consent is not shared with third parties for marketing purposes.

4. How We Share Your Information

We may share your information with trusted third parties when necessary to operate our practice, including:

• Insurance companies
• Dental laboratories
• Electronic health record providers
• Payment processors
• Appointment and communication platforms
• Website analytics providers

These partners are required to safeguard your information and comply with applicable privacy laws.

We may also disclose information when required by law, regulation, or legal process.

5. HIPAA Compliance

Madison Square Dental complies with the Health Insurance Portability and Accountability Act (HIPAA).

Your protected health information may be used and disclosed for:

• Treatment
• Payment
• Healthcare operations

Patients have rights under HIPAA, including the right to:

• Access their health records
• Request corrections to their records
• Request restrictions on certain disclosures
• Receive a copy of the Notice of Privacy Practices

To request access or corrections to your records, please contact our office.

6. Cookies and Tracking Technologies

Our website may use cookies and tracking technologies to:

• Improve website performance
• Analyze website traffic
• Support marketing and advertising campaigns
• Track conversions from advertising platforms such as Google Ads

You can adjust your browser settings to refuse cookies, though some website features may not function properly.

7. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your information.

However, no internet transmission or electronic storage method can be guaranteed 100% secure.

8. Third-Party Websites

Our website may contain links to third-party websites such as:

• Insurance providers
• Financing companies
• Social media platforms

We are not responsible for the privacy practices of those websites.

9. Children's Privacy

Our services may involve the treatment of minors with consent from a parent or legal guardian. We do not knowingly collect personal information from children through our website without parental consent.

10. Your Privacy Rights

Depending on your state of residence, you may have rights to:

• Request access to personal data
• Request deletion of personal data
• Request corrections to inaccurate information
• Limit certain uses of personal information

To exercise these rights, please contact our office.

11. Updates to This Policy

We may update this Privacy Policy periodically to reflect operational, legal, or regulatory changes.

Any updates will be posted on this page with the updated effective date.

12. Contact Information

If you have any questions regarding this Privacy Policy or how your information is handled, please contact us:

Madison Square Dental
Arlington, Texas
Phone: (817) 275-2229
Website: https://www.madisonsquaredentaltx.com